Dubai sales surge cements city as favoured investment destination for global HNWIs

Dubai has strengthened its position as one of the world’s most attractive destinations for high-net-worth property investors after luxury residential sales hit record levels in 2025.

According to new data from Knight Frank, the emirate recorded 500 residential transactions priced above US$10 million last year, underlining sustained demand from regional and international ultra-wealthy buyers. Within that total were a record 68 sales exceeding US$25 million, marking a new high for Dubai’s prime residential market.

Momentum accelerated sharply towards the end of the year. In the final quarter alone, 143 homes priced above US$10 million changed hands, representing a 39% increase on the 103 transactions completed in the third quarter. As a result, the total value of US$10 million-plus sales in 2025 reached US$9.05 billion, up 27.7% year-on-year.

Knight Frank said the figures highlighted Dubai’s growing appeal among global high-net-worth individuals seeking stable, lifestyle-led investment opportunities. A spokesperson for the property consultancy said the market had increasingly differentiated itself from both regional rivals and traditional global gateway cities.

“Dubai’s residential market has set itself apart through the creation of destination communities that integrate leisure, safety and convenience into self-contained ecosystems,” the spokesperson said. “These one-of-a-kind neighbourhoods are attracting the attention of the global elite at a scale never seen before, and the record luxury home sales reflect this shift.”

Palm Jumeirah remained the standout location for ultra-prime transactions in the final quarter of 2025, accounting for 28 sales above US$10 million. Close behind was Palm Jebel Ali, the landmark development scheduled for completion in 2028, which recorded 22 transactions in the same price bracket as buyers positioned themselves early in anticipation of future capital growth.

The quarter also saw a record-breaking individual deal. A six-bedroom penthouse in Bugatti Residences by Binghatti, located in Business Bay, sold for US$149.7 million (AED 550 million). Spanning more than 47,000 square feet, the transaction was not only the largest sale of the quarter but also the highest price ever paid for a penthouse in the United Arab Emirates.

Property experts say the continued influx of wealth into Dubai reflects a combination of lifestyle appeal, long-term infrastructure investment and the emirate’s ability to attract international capital at a time when many traditional markets are facing higher taxes and tighter regulation.

With demand from global HNWIs showing little sign of slowing, analysts expect Dubai’s ultra-prime residential sector to remain a key focus for international investors in 2026 and beyond.